13th February 2019.
Here at Huggies, we’ve spent over 30 years helping you to provide the very best care for your precious babies.
We want to thank those of you who took the time to share your feedback about our updated Huggies Ultra Dry nappies with Mickey and Minnie designs. We appreciate your patience while we have been thoroughly reviewing the situation.
First and foremost, we want to assure you that our updated Huggies Ultra Dry nappies, like all of our Huggies products, are safe for use.
Every raw material used in Huggies Ultra Dry nappies has been assessed to confirm that it doesn’t cause skin irritation and is not made with chemicals or other properties that are harmful to skin health.
We are aware that many bubs experience nappy rash, one of the most common dermatological conditions seen in infants. Common causes include skin wetness or over hydration, increased skin ph levels, exposure to irritants in faeces and urine, and infection. Huggies Ultra Dry nappies incorporate features designed to minimise the frequency and severity of nappy rash. These include the use of Super Absorbent Material (or “SAM”) which helps to keep baby’s skin dry, a breathable outer cover which allows air to circulate around baby’s bottom and gently stretched elastics which are designed to minimise the occurrence of red marks. For more information on the causes of nappy rash and tips on how to help to prevent it, we encourage you to visit: https://www.dermcoll.edu.au/atoz/nappy-rash/.
The term ‘nappy rash’ is sometimes used interchangeably with other terms such as ‘chemical burns’. Huggies Ultra Dry nappies are not made with known allergens (such as natural rubber latex) or other materials (such as acidic, alkaline, or detergent chemicals) that could cause a burn, nor will they react with stool or urine.
We’ve had a full team working around the clock to diligently review returned sample products and have spoken with many of you on the phone and in person to truly understand the situation.
Our testing has included:
Results have confirmed that Huggies Ultra Dry nappies featuring Mickey and Minnie meet all key performance measures (including absorbency, breathability and pad thickness), in line with the previous Huggies Ultra Dry product featuring Winnie the Pooh.
In spite of this, as a result of your feedback and as part of our ongoing commitment to innovation and product improvement, we’ll be rolling out modifications to further enhance the appearance and performance of Huggies Ultra Dry nappies.
Our commitment to the health and safety of babies is unwavering and will remain at the core of all that we do as a brand now and in the future. We value your feedback so please continue to contact us as on huggies.co.nz/about-us/contact-us/products or contact our team directly on 0800 733 703 (Monday through Friday, 10am-6pm NZST).